About Chris Noonan, CFP®, CRPC™
Founder & Wealth Advisor
TrueNorth Financial Planning, LLC
Christopher R. Noonan, CFP® is the founder of TrueNorth Financial Planning, LLC, a firm built on the belief that high-quality financial advice should be clear, personalized, and within reach. Chris puts clients first by eliminating traditional asset-based fees. With a background rooted in fiduciary standards and a commitment to independence, Chris helps individuals, families and business owners navigate every step of their financial journey—from the first conversation to long-term implementation—with care, consistency, and resolution.
As a Certified Financial Planner® and Chartered Retirement Planning Counselor™, Chris prioritizes putting clients first, always. He works closely with each person to understand their goals, values, and concerns, and crafts tailored strategies that support long-term financial wellbeing. He believes in empowering clients through education, collaboration, and honest conversations—never jargon, pressure, or pretense.
TrueNorth was founded with a simple but powerful mission: to make comprehensive financial planning and investment management more accessible and affordable. By leveraging modern technology and eliminating unnecessary layers, Chris ensures the client-advisor relationship stays focused on what truly matters—you.
Chris is more than just a planner—he’s a committed community member, a reliable guide, and an advocate for raising the standards in the financial planning profession. He stands for transparency, accountability, and a planning process that feels human, not corporate.
When he’s not working with clients, you’ll find Chris golfing, hunting, sailing, traveling, working-out, or spending time with his German Shepherd, (Mack). His approach to planning is much like his approach to life: thoughtful, down-to-earth, and fully invested.